Some points:
-- it's profits are maximized for non-human entities
-- it has inhuman indifference to consequence
--logic and reason have little effect on how it operates yet it has a reflexive quality that gives it power over mind and soul
--it appeals to the worst aspects of human nature
--every human concern is in play with the machine and to live with eyes open to this objective reality can be terrifying yet necessary to understanding most of the things we care about